Press play to begin streaming the audio or right click the text link and choose save as or save link. Download the MP3 [ 42 Minutes - 10 MB] With all the talk of doing a product launch online thanks to Jeff Walker’s Product Launch Formula 2.0 release, I thought I should talk a little bit about how blogging can be used to launch a product based on my experiences. My list was built off the back of this blog and I have conducted a product launch process a couple of times. In this audio I go

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